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  • Chairman of Lvmama, Hong Qinghua: Differential Strategy as the Base for Success

    Chairman of Lvmama, Hong Qinghua: Differential Strategy as the Base for Success

    Upon graduation with a Masters degree 12 years ago, Chairman of Lvmama Hong Qinghua entered the industry of tourism and founded several companies. In 2008, he established in Shanghai the online tourism website Lvmama to provide the donkey friends with products of entrance tickets for attractions, res…

  • Two and a Half Days in the world of TECHMARK

    Two and a Half Days in the world of TECHMARK

    Released on: August 31, 2012 Cao Zihua, Trainee of First Session for MBA in Entrepreneurship The TechMark Management Combat Simulation Course founded by Babson School of Business was the first compulsory class of MBA in Entrepreneurship at NBS, which is important for us all. Everyone wanted to perfor…

  • Zhang Zhiquan: Carbon Energy invited to participate in 2012 China International Industry Fair

    Zhang Zhiquan: Carbon Energy invited to participate in 2012 China International Industry Fair

    China International Industry Fair was held at Shanghai New International Expo Center from November 6 to 10, 2012. During the annual grand gathering, Chinese and foreign major factory control manufacturers, agents and service provides exhibited advanced products and technologies regarding the industri…

  • Impression of Development Activities at Longqingxia

    Impression of Development Activities at Longqingxia

    Released on: August 31, 2012 Yang Jiong, Trainee of First Session for MBA in Entrepreneurship The Eagle Goose Team of 36 pre-school students for MBA in Entrepreneurship of NBS ended the two-day development activity while enjoying the scenery at Longqingxia. What we have benefited most from the activi…

LAST NEWS

The program of MBA in Entrepreneurship at NBS intends to teach its students the knowledge courses necessary for entrepreneurship by fitting them into the complete entrepreneurial process of entrepreneurial opportunity identification, enterprise growth and achievement from the perspective of overall entrepreneurship and internal entrepreneurship of enterprises, and helps students to comprehend and master by integrating the traditional and separate courses on functional management such as marketing management, financial management, operation management, HR management and quantitative methods.

In addition, the program also attaches great importance to the entrepreneurial and innovative practices, by introducing the foreign top practice simulation courses and entrepreneur-leading practical courses as well as arranging such off-class practice activities as entrepreneurial plan competition, entrepreneurial practice and specific overseas study tours. In this way, the students can experience entrepreneurship and innovation, enhance the consciousness for entrepreneurship and innovation and promote all the capability required for entrepreneurship and innovation, while practicing.

Education courses with entrepreneurial characteristics based on the entrepreneurial process mode:

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